So, you've just found out what a landing page is and now you're interested in setting one up for your paid ad campaigns. But hold on: "do landing pages cost money?," you ask yourself. And if so, "how much does a landing page cost?"
This is a natural question to ask, especially if you run a small business that tries to cut down on expenses as much as possible. As a Google Ads agency, we've encountered this question many times, and we've also been asked it, so we're here to put our answer down in black and white.
When it comes to the question of "how much should landing pages cost?," the answer will vary depending on how you get it done. However, the good news is that there are ways and means of cutting down costs when it comes to creating a landing page, reducing the cost of having a landing page by quite a lot.
The bad news is that cutting costs necessarily means cutting corners, and you might end up having a subpar product in the end. This naturally wouldn't be ideal as you need a professional and great-looking landing page in order to convince visitors to become customers.
In this guide, we're going to be explaining the different options you have when it comes to building a landing page, the average cost of landing page creation for each of these options, and the advantages and disadvantages of each one.
So, stick around to find out!